CNC Media and 3Bee's sustainability tour

The Sustainability Tour by CNC Media and 3Bee is an ambitious and innovative project that aims to raise awareness of environmental sustainability and the Sustainable Development Goals (SDGs) of the UN 2030 Agenda among the younger generations. The tour includes 8 free meetings open to the public that will be held from 17 to 20 April 2023 in 4 Italian cities: Milan, Bologna, Rome and Naples. Thanks to the sponsorship of some of Italy's most important institutions, such as the Ministry of the Environment and Energy Security, ASviS - Italian Alliance for Sustainable Development, Italian Youth Association for UNESCO and Rai for ESG Sustainability, the Sustainability Tour is a nationwide event that aims to engage a wide audience of students, teachers and professionals.

3Bee, the leading Nature Tech company that connects nature with technology, is co-organiser and main partner of the Sustainability Tour. We are proud to be part of this ambitious education project in which we strongly believe, because the new generations have to face the climate challenges and related issues with greater awareness and competence than previous generations. With this tour we therefore want to provide them with insights and tools to build the businesses of the future in a sustainable way. At 3Bee, we are committed to promoting the Sustainable Development Goals (SDGs) of the UN 2030 Agenda, and with the Sustainability Tour we want to contribute in a tangible way to awareness raising of young high school and university students.

Thanks to our experience and the skills of our professionals, in the 4 stages of the Sustainability Tour we will provide students with an overview of the current situation and the new professions in the environmental field. In particular, our talks will focus on "the jobs of the future within the ESG framework", i.e. the professions of Biodiversity Storyteller, Biodiversity Engineer, Sustainability Trainer and Biodiversity CEO. Participating students will thus have the opportunity to learn in an interactive and engaging way about the importance of environmental sustainability, biodiversity conservation and new professions in this area.

Barbascura is themost-watched science populariser in Italy: a graduate in Organic Chemistry, he talks about science with irony every day on his social channels. Barbascura's special participation in all the stages of the Sustainability Tour represents a great added value for the dissemination of the culture of sustainability and the sensitisation of the audience of young students. Thanks to his experience, his ability to communicate effectively and his unmistakable style, Barbascura will speak to take stock of the sustainability situation in Italy, with a focus on the Sustainable Development Goals (SDGs) of the UN 2030 Agenda.

CNC Media and 3Bee's Sustainability Tour is an important event and awareness-raising moment for the younger generation on the Sustainable Development Goals of the UN 2030 Agenda. The tour stops will be held on 17 April in Milan, on 18 April in Bologna, on 19 April in Rome and on 20 April in Naples. During the mornings we will speak in high schools, while in the afternoons we will focus on universities in the four Italian cities. The goal shared with CNC Media is to continue with the tour in the coming years, reaching as many schools and universities as possible, also in other cities, because education in sustainability is one of the pillars of our mission. Find out more about the Sustainability Tour and book your place at the meeting organised in the city closest to you.